PAT SCULLY DESIGN
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  • Overview
  • Work
  • Clients
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Each project is a new
​creative opportunity.

Our projects include elaborate gala invitation packages, annual reports, organizational identity systems, newsletters, view books and program brochures, as well as digital communications.  Our main goal is to be creative without breaking the bank and we work hard to deliver our projects on target and on budget.   Scroll down to view some of our favorites.​


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MUSE Film and Televison
PROJECT     Movie Premiere Gala Invitation
CHALLENGE    Simple with impact! Two color printing with die-cut slits for the rubber band. The message — if you start small and stay with it, eventually you will have something big — was a reference to the subjects of the film who started collecting unknown artists one small painting at a time and, years later, donated their multi-million dollar collection to the Smithsonian Institution.

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American Ballet Theatre
PROJECT     Bi-annual Newsletter
CHALLENGE     Develop a flexible, colorful design for a bi-annual 12-page patron newsletter. Each issue features an abundance of dance images along with event photos and a performance schedule.

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American Ballet Theatre
PROJECT     Invitation Package
CHALLENGE    Create a modern, dramatic invitation design to celebrate the premiere of ABT's The Tempest. The square shape and bold graphic text was a departure from the more traditional format and imagery usually used.

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 Institute of International Education (IIE)
PROJECT      Logo Design and Identity System
CHALLENGE    Top: design a new logo and complimentary identity system that would create a unified look for all materials produced by IIE. ​Bottom: application of the IIE identity system to a Final Report for the IIE-managed Ford Foundation International Fellowships Program.
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New York Botanical Garden
PROJECT    Gala Invitation Packages
CHALLENGE    Design sophisticated invitation packages depicting the garden theme of each event. Packages include a save the date card, invitation with inserts, reply device, event program, e-vite and event signage, as well as an auction booklet for some events.​

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CLIENT     MUSE Film and Television
PROJECT    Film Premiere Invitation Package
CHALLENGE    Design a compelling, cost-effective invitation for the premiere of MUSE's movie about Ai Wei Wei, a Chinese artist/activist who smashes 18-th-centruy vases to call attention to the government's neglect in protecting cultural treasures. A piece of red tape over Ai Wei Wei's mouth kept the invite closed while referencing the heavy censorship he is under in China. Removing the tape allowed the invite to roll open.

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Alzheimer's Drug Discovery Foundation
PROJECT     Annual Report
CHALLENGE     Create a bright, colorful annual report for a scientific foundation that wanted to present information to its funders in a very graphic manner.

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MUSE Film and Television
PROJECT     Gala Invitation Package
CHALLENGE     Design a fun, interactive invitation within a tight budget. A series of cards printed in two colors along with a digitally-printed bellyband kept printing costs down, while postage costs were kept inline by efficient use of paper.

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Legal Aid Society
PROJECT     Annual Report
CHALLENGE     Create a full-color 48-page annual report with a special Milestones section celebrating the long history of the organization.  A one-color Financials section kept the budget intact ​while allowing for the added Milestones section which could be pulled out as a separate stand-alone piece.

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NYU Langone KiDS
PROJECT     Invitation Design
CHALLENGE     Create a colorful, youthful design for a gala invitation package within the NYU Langone corporate identity guidelines.

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American Ballet Theatre
PROJECT     75th Anniversary Gala Invitation Package
CHALLENGE     Create a special invitation for ABT's  75th Anniversary Celebration. A vellum confetti wrap enclosed the invite which had bold magenta foil stamping for "Spring Gala" and subtle, iridescent foil stamping for the confetti floating down. An unusual shape allowed the invite to stand out in the mail.

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Institute of International Education
PROJECT     Publication Design
CHALLENGE     Design and produce a 250-page view book about higher education in Africa. Heavy use of photographs and personal quotes brought the book to life.

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American Ballet Theatre
PROJECT    Invitation Design
CHALLENGE     Create an elegant, but lively, Opening Night invitation package. A die-cut circle gave a peek to what awaits inside.

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Wilton Historical Society
PROJECT     Endowment and Membership Publications
CHALLENGE     Design modern, clean collateral materials to help make this history organization more relevant for today's audience. 


   telephone 212.255.1650 or 203.258.4924     email patscullydesign@nyct.net     © Pat Scully Design 2020